About Kinoko Cycles
Kinoko Cycles feels like a proper cycling showroom. Enter their shop on Golden Square (a cracking location for a bike shop… perfect for a test ride around the square) and you are greeted by some of the finest bikes and kit in London.
Kinoko was originally not called Kinoko. The people who run it used to be located a few streets away when it was called Tokyo Fixed. Their small shop was started as a result of their love of Japanese cycling culture and was always a favourite amongst the fixed gear and single speed community. With the move and name change they are able to spread their wings a bit. They have so much more space to work with.
The ground floor is home to clothing, gloves, bags etc. (including Vulpine for your merino and Chrome for your high quality bags). They have their own cycling club (Tokyo Morvelo CC) and kit to go with it. They also make a mean coffee should you fancy a caffeine hit on your way to work or a ride with mates. You can browse some tasty bikes too, with Cannondale’s stunning new CAAD10 available from Kinoko very soon. Tokyo Fixed is not a mere memory, however. They have always made excellent bikes themselves and the bike brand of Tokyo Fixed is continuing with gusto. Check out their new Dart V2, for example. If you love hand built bikes, then they have partnerships with award winning frame builders including Tom Donhou, Ricky Feather and Nagasawa.
When you go downstairs to the basement, you will find components for pimping your bike, and they sell everything you could dream of. They have a long standing love of Japanese (track) cycling, so they naturally stock Nitto components. The large workshop is available to help you with any mechanical problems you can’t fix yourself, and they are able to provide a bike fitting service as well.
The Kinoko team have outdone themselves with the new shop. If you are not able to get to London to pay them a visit then they have a fine website with regular sales and all their stock available to order online (and with a lot of information and guides to help the customer to make the correct cycling purchase).
Kinoko Cycles in their own words
Launched in 2006 against the kaleidoscopic backdrop and unique aesthetic of the competitive track racing and custom bike scene in Japan, we started out as Tokyo Fixed, a web-based shop offering top quality bike products and apparel aimed at appealing to the serious bike enthusiast – wherever they are in the world.
Opening our London shop in Soho in 2009 has allowed us to build on our ambitions and focus in squarely on what we love the most – building beautiful custom bikes. With a penchant for those lesser known, hard to find and less ‘commercial’ parts, we source products from what we believe to be some of the finest brands on the planet. With a cool, admiring eye on high quality products, conscientiously designed and with a passion for marrying together both style and function, we take our love of bikes, skills and experience to help bring our customers’ bespoke-build dreams into shining life.
In 2013 we opening our flagship store – Kinoko Cycles. Situated in the center of Soho, Kinoko Cycles is the product of everything we love about cycling. Displaying some of the finest custom bikes in existance alongside some of the fastest performance road bikes lets us provide people with exactly what they want, from a bike for life to race-day best. From our fitting rooms to our stock of casual and professional cycling clothing, Kinoko Cycles lets us support the best of cycling across the board, from commuters to pros, from the cleats to the helmet.
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